Most likely, you never fully defined your business. You just got started... Made it up as you went along. Now you can feel the weakness in a fuzzy business design. When asked to describe your business, you are always a little unsure. It's hard to get clients when you lack confidence.
With the information you get from this course, you can put the finer points on your business design and become more confident and compelling. Get the customers and the long term business dream you desire.